Meta Ads for Contractors
Show Up in the Feed. Stay in Their Head.
Homeowners don't search for a remodeler every day. But they scroll every day. Meta Ads put you in front of them weeks before they're ready — so when they are, you're the name they remember.
Facebook & Instagram · Lead Forms · Retargeting · Lookalike Audiences · Creative Testing
They Can't Google You If They Don't Know to Look.
Google Ads catches people who are already searching.
But most homeowners sit on a project idea for months before they ever type it into Google.
Meta Ads is the difference between a doorbell and a knock. Google waits for them to come to you. Meta walks up and starts the conversation.
Done wrong, it's a money shredder. Boosted posts, wide-open targeting, leads that never answer.
Done right, it feeds your pipeline the jobs Google never even hears about.
What We Handle
From Scroll to Signed Job
Audience targeting built from your best past customers
Lookalike audiences that find more of the jobs you want
Lead forms with the qualification questions that matter
Retargeting everyone who visited your site and didn't call
Creative and ad copy built for your trade, tested monthly
Instant follow-up automation so leads get answered in minutes
Pixel and conversion API tracking tied back to booked jobs
A Meta lead came from a thumb-scroll, not a search. Speed to lead is everything — we wire instant follow-up so nobody goes cold while you're on the job site.
Why It Works
Reach the right feed
Targeted from your best jobs, your best zip codes, and your best customers — not random interests.
Retargeting that closes
Most people don't call on the first look. We stay in front of them until they do.
Lead forms that filter
Qualifying questions up front, so your phone doesn't ring for work you don't do.
Creative that stops the scroll
Fresh ads tested every month. Tired creative is why most Meta accounts die.
How We Roll It Out
Audience build
We map your best customers and build audiences that look just like them.
Creative
Photos, video, and copy from your real jobs. No stock-photo garbage.
Launch
Lead forms, follow-up automation, and tracking live from day one.
Optimize weekly
Creative refreshed, budgets shifted to what's working, junk cut.
The Numbers We Actually Report On
Clicks don't pay your crew. Signed jobs do.
Cost per lead
By campaign, by audience, by creative.
Lead quality rate
Leads that matched the jobs you actually want.
Speed to lead
Minutes to first follow-up. This one changes everything.
Cost per appointment
What it costs to get in the door.
Return on ad spend
Signed revenue divided by spend.
Booked jobs
The only scoreboard that matters.
Questions Contractors Ask Before They Start
Do Meta ads actually work for contractors?
When they're built right. It's not a search channel — it's a demand-creation channel. You reach people before they start shopping, and retarget them until they're ready.
What's the difference between Meta Ads and Google Ads?
Google catches people already searching. Meta creates demand and keeps you in front of people who aren't searching yet. Run together, they own the whole window — before, during, and after the search.
How fast will I see leads?
Usually within the first week. Quality sharpens over the first 30–60 days as audiences and creative mature.
Do I own the ad account?
Yes. Always. Your account, your audiences, your pixel data, your history.
Book a Call
Let's Look at Your Meta Ad Account
Thirty minutes. We pull up your market live and show you exactly where the money is leaking. No pitch deck.
Monday-Friday
8:00 AM - 6:00 PM
Sales & growth solutions
for builders, remodelers, and contractors.
See every lead.
Track every conversation.
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